Product Press

more powerful goal-setting experience is here
Ready, Set, Goal! The More Powerful Goal-Setting Experience is Here

MacroFactor leads with a fully featured goal-setting experience for weight loss, weight gain, and weight maintenance pursuits. It leverages evidence-based methodologies to configure the user’s macro program and keep them on track with their goals, adapting to their changing needs over time. Now the goal setting experience is getting even better with more insights, guided workflows, and a unique feature set that leverages advanced weight trending at key points of the user’s journey to help sustain their results.

label scanner announcement
Scan Nutrition Labels to Track Foods Faster

MacroFactor just added a label scanner to its food logging suite so you can create and track new foods effortlessly. No more back and forth to input nutrition facts – simply scan and go!

The 2023 MacroFactor Annual Report

In our Annual Report, we reflect on the improvements made to MacroFactor in its second year, and provide a sneak peek at the development we’re planning for Year 3 and beyond.

Track Micronutrients and Optimize Your Nutrition with the All New Nutrient Explorer
Track Micronutrients and Optimize Your Nutrition with the All New Nutrient Explorer

MacroFactor now has a fully featured interface for tracking micronutrients and understanding how your food choices contribute to your daily totals. The new Nutrient Explorer features dynamic micronutrient goal ranges that let you see your intake relative to a recommended micronutrient floor, target, and ceiling at the same time. By the end of this article, you’ll learn how to take advantage of these new features to optimize your nutrition beyond just macros.

MacroFactor Advances Macro Tracking with its Timeline-Based Food Log
MacroFactor Advances Macro Tracking with its Timeline-Based Food Log

MacroFactor just released an enhanced timeline-based food log that maximizes meal planning utilities while minimizing decision fatigue for quick logging. By the end of this announcement, you’ll learn how MacroFactor’s unique timeline features will make tracking macros easier and faster than ever before.

Why You Should Consider Ditching MyFitnessPal for MacroFactor
Why You Should Consider Ditching MyFitnessPal for MacroFactor

MacroFactor’s hyper-efficient food logging workflows and weekly nutrition adjustments set it apart from MyFitnessPal. But what does MyFitnessPal offer that MacroFactor doesn’t? In this article, we compare MacroFactor vs MyFitnessPal head to head.

The MacroFactor Annual Report: 2022
The MacroFactor Annual Report: 2022

In this inaugural Annual Report, we reflect on the improvements made to MacroFactor in its first year, and provide a sneak peek at the development we’re planning for Year 2 and beyond.

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